SEOTesting Features — Test, Report, Monitor & Integrate

Testing

Run real experiments on your site and prove the impact of your SEO work with data, not opinions.

• Time-Based SEO Testing — track and prove the impact of a change against a forecast.
• SEO Split Testing — compare test and control groups to isolate true impact.
• LLM Tests — measure sessions from ChatGPT, Claude, Perplexity and Gemini before and after changes.

Reporting

Turn Google Search Console data into reports that explain what changed, why and what to do next.

• LLM Traffic — see which pages earn clicks from AI search and the prompts behind them.
• Monthly SEO Report — a written executive summary correlating traffic shifts with your tests and Google updates.
• CTR Optimization — turn impressions into clicks with better titles and meta descriptions.
• Content Insights — find new opportunities and fix declining pages.
• Search Console Data — access, export and analyse your GSC data without limits.
• Keyword Cannibalization — stop pages competing for the same keyword.

AI SEO Tools

Find the questions AI search expects your pages to answer, measure what your content covers, and fix the gaps that stop pages being chosen, cited, and trusted.

• AI Search Optimization Tools – generate topic fan-outs, score page coverage, improve clarity and structure, and evaluate pages against your customer profiles.
• Query Fan-Out Generator – turn one topic into the related questions, comparisons, objections, and follow-ups your content should cover.
• Content Evaluator – measure whether a page answers those questions using semantic similarity, not keyword matching.
• Persona Page Evaluator – check whether your page serves the audiences you actually want to reach.

Content Groups

Monitor the organic performance of a group of pages or queries over time. Use Search Console filters, including RegEx, to build your groups, then analyse group-level performance to prioritise your efforts.

Learn more about Content Groups →

Website Monitoring

Low-touch monitoring that watches the files search engines read first, so silent changes never turn into silent traffic drops.

• Sitemap Monitor — watch your own and competitors’ XML sitemaps for changes worth reviewing.
• robots.txt Monitoring — get alerted the moment a rule changes, so a stray Disallow: / never costs you a deindexation.

Integrations

Connect SEOTesting to your own dashboards, tools and AI workflows.

• API & MCP Server — pull your data into internal tools, or let AI assistants and agents act on it.
• Chrome Extension — view Search Console data and on-page SEO tips as you browse.
• Looker Studio Connector — display your running SEO tests inside a Looker Studio dashboard.

Other highlights

• Rank Tracking — track keyword positions using Search Console data.
• Daily Email — a daily alert each time Search Console updates, with your key metrics inside.
• Filtered Dashboards — dashboards filtered by country, brand and more, with every report based on those filters.
• Quick Links for Research — one-click checks of search intent in Google and content ideas in Reddit and Quora.

Super easy to get going

Nothing to install on site
No code to add to pages
2 clicks to integrate SEOTesting with Google Search Console

Try free for 14 days

Why SEO experts recommend SEOTesting

“The automation gained from SEOTesting didn’t just save time – it transformed our approach to SEO entirely. It turned weeks of manual work into hours of actionable insights driving measurable, bottom-line results for our clients.”

Josh Willet, Digital Marketing Consultant

“The most significant impact of using SEOTesting has been stakeholder buy-in. We can now use data from tests to demonstrate the impact of SEO changes, enabling us to deliver SEO projects at scale.”

Thomas Chetwyn, BT Group

“Clients are impressed that we are able to quantify and forecast SEO results prior to full-scale implementation. We were immediately able to action recommendations found from the tests with a much greater degree of certainty around results!”

Jack Chambers-Ward, Candour

“Using SEOTesting, we now have ready-made graphs and statistical data that can be used to tell compelling stories about the work we do. Budget buy-in from management is now easier. Setting up a test takes a couple of minutes and saves hours of reporting later on.”

Ivan Stamenkovic, Better Collective

Read all our customer case studies, and checkout our G2 and Capterra reviews.